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Haier Computers: Let 4000 Retail Outlets Bloom
Aggregated Source: China Business Blog
Post Date: October 18, 2007
China Retail News reports that Haier is planning a huge expansion of its retail outlets for PCs:
Until now, Haier has set up 800 boutique retail stores for its computers, but it expects to increase the number of stores to 4000 by the end of this year.
To facilitate this Haier is planning to move its marketing, sales, and planning department to Beijing in November. This is interesting because Haier has successfully run …
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Haier Computer Eyes More Retail Outlets
Aggregated Source: ChinaRetailNews.com
Post Date: October 18, 2007
Haier Group has decided to move the marketing, planning and sales departments of Haier Computer to Beijing to help increase the company's expansion of retail outlets.
Fang Chunsong, general manager of Haier's business department for mobile computing, says that Haier's new operational headquarters will be located in the Xinzhongguan Building in Beijing's Zhongguancun and will begin [...]
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Haier Computer Relocates Operational Headquarters To Beijing
Aggregated Source: ChinaTechNews.com
Post Date: October 18, 2007
Haier Group has decided to move the marketing, planning and sales departments of Haier Computer to Beijing to speed up the company's expansion.
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Former Shangshi president joins Haier real estate
Aggregated Source: China Economic Review - Daily Briefs
Post Date: October 16, 2007
… from his post for "personal reasons" and been appointed chief executive of Qingdao Haier Real Estate, Economic Observer reported (in Chinese). Observers have speculated that Haier, the Qingdao-based home appliance maker, plans to invest US$2.7-4 billion in the city's property market through Haier Real Estate. The rumors appear to be supported by the recruitment of Lu, an experienced real estate industry leader who was voted "person of the year" in China's …
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Former Shangshi president joins Haier real estate
Aggregated Source: China Economic Review - Daily Briefs
Post Date: October 16, 2007
… from his post for "personal reasons" and been appointed chief executive of Qingdao Haier Real Estate, Economic Observer reported (in Chinese). Observers have speculated that Haier, the Qingdao-based home appliance maker, plans to invest US$2.7-4 billion in the city's property market through Haier Real Estate. The rumors appear to be supported by the recruitment of Lu, an experienced real estate industry leader who was voted "person of the year" in China's …
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Follow Up on Cisco’s China Investment
Aggregated Source: China Business Blog
Post Date: November 2, 2007
… reached US$7 billion over the past five years.
An interesting note on their relationship with Haier:
Cisco, which announced last month a plan to cooperate with Chinese home appliance maker Haier, aims to become a provider covering both enterprise and consumers, a change from its “routers maker” traditional image, industry insiders said.
Haier is a lot more than a refrigerator company. They have very ambitious plans in the PC and notebook market. Cisco wants to push …
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Acer Jumps on the Chain Store PC Retailing Bandwagon
Aggregated Source: China Business Blog
Post Date: October 31, 2007
… stores where their products are sold to deal with such issues as sales and training.
Dell and Haier have similar deals with retailers (Gome, notably). PC retailing in China, based on deals like this, seems to be moving towards the big box retailers. Acer hopes to sell 150,000 PCs through Suning, starting with 200 of their stores and gradually having a presence in all 600.
Chinese consumers can look forward to a broader selection of PCs and price wars that will make them more …
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